Brand New Galaxy is changing!

As part of our Brand New Galaxy unification process, we are unifying trademarks used by holding companies. That’s why Pathfinder23’s website will fall into disuse.You can find all information on the BNG website.

As part of our Brand New Galaxy unification process, we are unifying trademarks used by holding companies.

That’s why Pathfinder23’s website will fall into disuse.You can find all information on the BNG website.

brandnewgalaxy.com Privacy Policy

We Are Pathfinder 23
The E‑commerce Agency

A perfect synthesis of creativity and technology lets us provide global E‑commerce solutions that propel brands around the globe and beyond.
Our 200-strong crew is made up of E‑commerce experts with 15 years of experience in connecting top brands with consumers.

Services to help you launch into E‑commerce orbit.

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Strategy

Every mission into space needs a plan and expertly designed blueprints. We help you lay the groundwork for launching into new E‑territory with E‑commerce audits, analysis of platforms & markets and expert management of E‑categories.

Design

With insights from intel sources, including ARA Premium and, crucially, consumers, we create Base and Enhanced E‑content, as well as engineer playbooks of E‑commerce assets.

Localisation & Local Design

Once you’re comfortable with E‑commerce, you can start exploring other planetary systems. Let us keep your assets performing at full strength by translating and localising them to suit different terrains and geolocations.

Implementation & maintenance

Optimum performance of all your equipment and machinery is essential for any expedition. We’re among the Universe’s best at implementing and keeping your vital assets at E‑retailers across the globe. We complement this with cutting edge automated E‑content delivery thanks to Synthrone, while our dedicated Amazon team manages and maintains the Vendor Central to keep you cruising on E‑commerce autopilot.

Activation & Category Management

A step beyond: we’ll let you explore more than just the surface of new environments and spread your mission further with E‑retailer campaigns, and we’ll optimise global traffic coming to your motherships. By activating ratings and reviews, your brand’s identity will reach a truly universal audience.

We are the E‑commerce rover
connecting brands with consumers.

We partner with:

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They talk about us:

Pathfinder 23 Appointed Global E‑commerce Agency for Coty Consumer Beauty Brands
Coty has chosen the E‑commerce brand activation agency Pathfinder 23 as their global E‑commerce partner. Pathfinder 23 will be responsible for end-to-end E‑commerce, from design to content implementation, across the portfolio of Coty Consumer Beauty brands. Read more »
Duracell name Pathfinder 23 and Synthrone E‑commerce partner for Europe, India, Middle East & Africa
Duracell has appointed Pathfinder 23 as their Europe, India, Middle East & Africa E‑commerce partner responsible for brand building within 80 eRetailer platforms on 30 markets worldwide. Read more »
Be yourself in space
The new Brand New Galaxy’s office, just like the Galaxy business concept, was designed to be a space that combines readiness for change and challenges, openness to dialogue and cooperation and enjoying every day work. Read more »

Meet the team...

We pool our skills honed in 18 different countries to design and implement solutions across the whole spectrum of the E‑commerce universe, while our commitment to audacity, curiosity and ingenuity means we’re always ready to help you discover new territory.

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